When will travel resume? How will hotels manage? What kind of measures should the industry get? All these questions and more answered in the survey.
The impact of Covid-19 on the Travel & Tourism industry has been unimaginable and a set-back like no other. In light of the current situation, the Maharashtra Tour Organisers' Association (MTOA), the Tour Operators and Travel Agents Association of Gujarat (TAG) commissioned Pepper Interactive Communications, a national communications firm, to understand the pain points of a travel agents business, what lies ahead and help prepare for a faster recovery post Covid-19. The impact of Covid-19 on the Travel & Tourism industry has been unimaginable and a set-back like no other. In light of the current situation, the Maharashtra Tour Organisers' Association (MTOA), the Tour Operators and Travel Agents Association of Gujarat (TAG) commissioned Pepper Interactive Communications, a national communications firm, to understand the pain points of a travel agents business, what lies ahead and help prepare for a faster recovery post Covid-19.
Despite staggered marketing efforts by tourism authorities across the world as well as in India, a majority of our respondents (74.20%) felt that travel outside of India will take a while to resume.
!e next most strong view (51.2%) was that domestic travel will be low as well and travellers will now look for proper sanitisation at every tourist spot. Once the work atmosphere resumes, it is feared by respondents
(54.40%) that client will seek a refund for previously booked trips, thereby creating a bigger hole in the existing bad situation of an agency. However, the possibility of new destination emerging will be a bleak is the opinion of most respondents (27.20%).
!e respondents also highlighted some points to ponder - booking a holiday will be a wait-and-watch game for both travellers and agencies alike, agencies will face severe losses once the Covid-19 fear subsides, domestic tourism will be the new mantra, travel to Europe may witness a decline considering a post Covid-19 world and finally, our country will certainly enhance its standards of hygiene and sanitation.
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